Web design in Valais that turns visitors into paying clients

Anthony Salamin
Anthony Salamin
Your growth partner in the AI era
Make it count

My web design process

User Research User
Research

Research

1 — 3
It all starts with your users, and often, your competitors.

I analyze audience behaviors and competitor blind spots to uncover your best opportunities for conversion.

Architecture & UX design Architecture
& UX design

Architecture & UX design

2 — 3
Logic before looks

I build clear sitemaps and wireframes to structure your content. We validate the user flow together before a single pixel is designed.

Art Direction & UI design Art Direction
& UI design

Art Direction & UI design

3 — 3
A visual identity that stands out

I define your graphic charter, from typography and color palettes to layout grids, creating a polished interface that elevates your brand.

Make the first move

Make the first move

Why me

Trained as a designer, disciplined like a developer

Fifteen years of design judgement, the rigour of someone who also writes the code, and AI tooling that removes the busywork.

Design that survives contact with code

Every design and code choice serves one goal: transforming your visitors into clients. The rest is decoration.

AI on the tools, not in the driver's seat

AI shortens research, exploration, and repetitive work. Taste, hierarchy, and every final call stay mine.

Why invest in website creation and high-converting web design in Valais, Switzerland ?

Most SME websites in Switzerland look interchangeable, same template, same stock photography, same three-column feature grid. For your website creation in Valais, design is what separates a site prospects trust from one they scroll past. Working with a dedicated studio like TONYTONY means one point of contact from first sketch to launch, and no version of your brand passed through four people before it reaches the screen.

Whether you're in Sierre, Sion, Martigny or Crans-Montana, the design work itself is where the conversion happens: typographic hierarchy that tells visitors what matters, a grid that holds up on a phone as well as a 27-inch monitor, and calls-to-action placed where attention actually lands. That comes from fifteen years of trained graphic design judgement, not from a theme purchased on a marketplace.

Design made to be built and found

A beautiful website that lags is useless. A blazing-fast but visually bland site won't work either. We merge striking graphic sensibility with absolute technical rigor to deliver results that actually convert. Every element, from the strategic placement of call-to-actions to the server response speed, is engineered to transform your visitors into loyal customers. That is why I build the site myself, instead of handing a file to someone else.

Based in French-speaking Switzerland, we partner with local businesses (SMEs, independent professionals, startups) who demand a digital presence that matches their ambition. No generic templates, no compromises: just a custom-built website that reflects your brand, is readable by search engines and AI assistants, and drives real performance.

Where AI fits

I use modern AI tooling the way a designer uses any good tool: to compress research, explore more directions in the same afternoon, and clear away repetitive work. It doesn't choose your typeface or your colour palette. It means a studio of one can move at the pace of a team, and you get more considered options rather than the first idea that fit the deadline.

Valais & Romandy

Website creation and Web design in Valais, from Sierre to Crans-Montana

I'm based in St-Luc, in the Val d'Anniviers, and I build websites for businesses across Valais (Sion, Sierre, Martigny, Monthey, Crans-Montana) as well as the wider Suisse romande. Whether it's a first website, a full redesign, or a visual identity that finally matches what your business has become, the work starts the same way: understanding who you're selling to, then designing a site built to be found on Google and convert.

Research before pixels

I study your audience and your competitors' blind spots first. The words your clients actually use become your headings, which is also what search engines and AI assistants read to understand your page.

Hierarchy that machines read too

A clear visual hierarchy and a clean heading structure are the same decision. Design your page so a human knows what matters, and Google and ChatGPT know it too.

Custom design, no templates

Every typeface, grid and colour chosen for your business. A marketplace theme makes you look like the four other companies in Sion using it.

Design that doesn't cost you speed

Layout choices decide load times and stability. I design within what actually performs, so the site that looks best is also the one that ranks.

FAQ

Straight answers on web design for Valais SMEs.

Do you work from our existing brand guidelines, or design from scratch?

Both. If you have a brand system, I extend it to the web without breaking its logic, your typography, palette and tone carry over. If you don't, I design the visual identity first or work alongside your existing designer. The site ends up coherent rather than stitched together.

What do I actually receive before you start building?

A full design in Figma: every page, every breakpoint, real content rather than lorem ipsum, and the component states, hover, empty, error, loading. You approve what you can see. Nothing goes into Webflow until the design is signed off, so there are no surprises at build stage.

Do you offer website redesigns (e.g. migrating from WordPress to Webflow)?

Yes, website redesigns are one of our core services. If your existing WordPress, Wix, or Joomla site has become slow or outdated, I rebuild it in Webflow or Astro with a modern design and a strict 301 redirect mapping so your SEO authority and Google rankings remain completely intact.

Why hire a dedicated design studio instead of a Valais web agency?

Choosing TONYTONY instead of an agency gives you direct collaboration with a senior designer and developer. No account managers, no inflated overhead fees, cut delivery times in half, and high-standard execution tailored to Swiss SMEs.

Will the design work on mobile and meet accessibility standards?

Yes, mobile-first and WCAG-aware from the first artboard, not retrofitted. Touch targets, contrast ratios, semantic structure and keyboard navigation are design decisions, not development patches. Your site stays sharp on a phone and usable for visitors relying on assistive technology.

What does a web design project cost in Valais?

Startup is CHF 1,800 setup for up to 5 pages, plus CHF 49/month hosting incl. web admin. Business starts at CHF 4,800 for a custom website (up to 10 pages, CMS included), plus CHF 69/month. Larger custom projects start at CHF 12,000. A fifteen-minute call is enough for me to scope it and send a fixed quote within 24 hours, no hourly surprises.

How many design rounds are included, and how do revisions work?

Two rounds of revisions are included at the design stage, which is where changes are cheap. Structural rework once the Webflow build has started is quoted separately, not to penalise you, but because moving a section in Figma takes minutes and moving it in a built site takes hours.

Can my team add new pages later without wrecking the design?

That's the point of designing in components. You get a documented set of sections (hero, feature grid, testimonial, pricing, CTA) plus rules on what to use when. New landing pages get assembled from parts that already work on mobile and already meet contrast requirements, rather than improvised.