Website redesign & WordPress migration with zero SEO loss in Valais

Anthony Salamin
Anthony Salamin
Your digital partner in the AI era
Modernize without risking your rankings

My Website Redesign & Migration Process in Valais

SEO Audit & 301 Plan SEO Audit
& 301 Plan

SEO Audit & 301 Redirect Mapping

1 — 3
Zero traffic loss: every established ranking is protected and transferred

I crawl your current site to map every ranking URL, backlink, and high-value keyword. A strict 301 redirect architecture guarantees your Google authority transfers cleanly to your new platform.

UI / UX Redesign UI / UX
Redesign

UI/UX Redesign & Brand Modernization

2 — 3
Bespoke design that makes outdated competitors look entirely obsolete

No marketplace templates or bloated theme builders. I craft interactive prototypes focused on clear typography, crisp layouts, and conversion paths tailored for Valais and Swiss audiences.

Modern Migration Modern
Migration

Clean Stack Migration & Instant Speed

3 — 3
Move from fragile plugins to an ultra-fast Webflow or custom Astro build

Stop fighting broken plugins and sluggish loading screens. Your rebuilt site loads in sub-seconds, complies with Core Web Vitals, and gives your marketing team easy visual editing without deploy headaches.

Assess your redesign

Assess your redesign

Why me

The technical precision of someone who handles both design and code

Most website redesigns lose traffic because graphic designers ignore URL structures and agencies delegate redirects to interns. As a solo senior specialist, I protect every single step.

Sanctuary for your SEO equity

Every historic URL, meta tag, and Schema entity is inventoried and preserved. Your site relaunches faster and with its search power intact.

True publishing independence

Migrated to Webflow or a code-owned Astro stack: your marketing team updates pages smoothly without fearing that an update will crash the server.

Why invest in a strategic website redesign in Valais, Switzerland?

Most Swiss SME websites that are four or five years old were built on outdated foundations: complex WordPress setups, unmaintained plugins, slow page builders, and designs that no longer reflect the business. When considering a website redesign in Valais, the biggest fear business owners share is legitimate: losing hard-won Google rankings. That is why choosing a dedicated studio like TONYTONY avoids the fragmentation of a traditional agency where design, development, and SEO are handled by three disconnected people.

Whether your business operates in Sion, Sierre, Martigny, Monthey, Crans-Montana, or Brig-Visp, a redesign is not just a cosmetic refresh. It is an engineering upgrade that bridges your brand to modern search behavior, including AI answer engines (AEO & GEO) and high-speed mobile connections across Switzerland.

Protecting your historical authority with surgical 301 mappings

A website redesign without technical SEO is a gamble. Before touching a single pixel, I run a comprehensive audit of your existing website: every URL that receives organic clicks, every historical backlink, and your core ranking terms. We preserve your URL structure where possible, and engineer strict 1:1 301 redirects where paths change. The result? Search engines like Google crawl the new site and recognize that your domain has leveled up in performance, without resetting your domain authority.

Migrating from WordPress to Webflow or Astro

WordPress powered the web for years, but for many Swiss SMEs, it has turned into a recurring maintenance trap: security alerts, weekly plugin updates that break layouts, and excruciatingly slow mobile loading times. By migrating your site to Webflow or custom Astro static builds, you gain instant loading speeds (100/100 Core Web Vitals), zero plugin vulnerabilities, and a clean CMS interface your team can operate without hiring a web agency for every minor text change.

Engineered for the AI era

Your current website was likely built before ChatGPT, Perplexity, and Google AI Overviews transformed organic discovery. A modern redesign is your opportunity to implement structured Schema.org entities, structured FAQ frameworks, and an llms.txt guide so modern AI agents recognize and cite your Valais company as the market leader.

Valais & Romandy

Website redesign for SMEs in Valais, from Monthey to Brig-Visp

Based in St-Luc in the Val d'Anniviers, I guide businesses across Valais (Sion, Sierre, Martigny, Monthey, Crans-Montana, Brig-Visp) through complete website modernizations. From legacy platform audits to final DNS cutover, every step is executed with precision.

Existing content audit

We inventory what already works on your current site, identifying pages generating leads, and trimming legacy bloat that slows you down.

Zero-downtime cutover

Your new website is staged and perfected on a private development environment. Domain migration takes minutes with zero service disruption.

Core Web Vitals guarantee

Migrating away from bloated CMS templates cuts load times in half. Fast sites retain more mobile visitors and convert higher.

Transparent, fixed quotes

No open-ended hourly billing. Every redesign comes with an all-inclusive fixed Swiss price covering UX design, development, and SEO migration.

Other Services

Other Services Other
Services
How do you like it ?

How do you like it ?

FAQ

Straight answers about website redesign and migration in Valais.

Will I lose my Google rankings during a website redesign?

Not if it is engineered properly. The primary cause of SEO drops during a redesign is forgotten URLs that return 404 errors and altered heading structures. I audit your historical search rankings, map every single indexed page to a 1:1 permanent 301 redirect, and retain your core keyword tags. Your rankings remain protected and typically improve thanks to faster loading speeds.

Why should I migrate from WordPress to Webflow or custom code?

WordPress requires perpetual maintenance: database backups, security patches, and third-party plugin updates that frequently conflict. Webflow and Astro provide enterprise-grade hosting with global CDN delivery, zero plugin vulnerabilities, and sub-second load times. You get a visual CMS your team can actually manage without fearing unexpected crashes.

Can you migrate all my existing texts, blog posts, and photos?

Yes. Whether you have 5 pages or hundreds of articles and portfolio items, I script automated exports or structure clean CMS collections. We clean up outdated formatting and optimize every asset for modern AVIF/WebP formats along the way.

How long does a full website redesign take?

A focused corporate redesign (Launch tier, 5–10 pages) typically goes live in 2 to 4 weeks. A comprehensive bilingual build with CMS collections (Growth tier) takes 4 to 6 weeks. Every project has a clear delivery roadmap established before work begins.

What happens to my corporate email addresses and domain name?

Your email hosting (Microsoft 365, Google Workspace, Infomaniak) remains 100% untouched. During DNS cutover, only the website A and CNAME records are updated. Your emails continue flowing without a single second of interruption.

Do I need to rewrite all our copy from scratch?

Not necessarily. We assess what already performs well and refine it for clarity, local Valais search intent, and modern conversion flow. If you need new copywriting, I can guide you through messaging frameworks that speak directly to your target clients.

Why choose TONYTONY instead of a traditional web agency in Valais?

Agencies often separate design, coding, and SEO across junior profiles, which is where critical migration details get dropped. Working directly with me gives you 15 years of end-to-end design and coding expertise, halved timelines, and a single senior contact accountable for your project's success.

How much does a website redesign cost in Valais?

Redesign projects start at CHF 1,800 for focused independent websites, and CHF 7,800 for full custom SME builds with CMS migration, custom motion, and comprehensive 301 redirect architecture. You receive a fixed-price quote with zero hidden hourly fees.